How Platforms Acquire Users and Scale Growth
Every platform business—whether it’s Uber, Airbnb, or LinkedIn—faces the same challenge at the beginning: how to acquire users and grow fast enough to become dominant in the market. Unlike traditional...
Every platform business—whether it’s Uber, Airbnb, or LinkedIn—faces the same challenge at the beginning: how to acquire users and grow fast enough to become dominant in the market. Unlike traditional...